Brendan Benson has been incredibly busy so far this year, releasing a new single each month, including “Swimming” in January, debuted with Rdio, and February’s “Oh My Love” which was premiered on Valentine’s Day with LAG Guitars. The project will culminate later this year when all of the singles are released as a full-length vinyl record. Brendan has also spent his recent months in the studio producing artists such as Willy Mason, UK songstress Leah Mason, and The Howlin’ Brothers new record Howl, out tomorrow March 5th on Benson’s Readymade Records.
This March Benson will be performing at SXSW 2013, including headlining the his own Readymade Records’ label showcase at The Stage on 6th on Friday the 15th of March. Full SXSW schedule and Readymade Records’ showcase line-up below.
Brendan Benson has also unveiled the new music video from his latest full-length album What Kind of World. The video for “Happy Most of The Time” features fan submitted footage of their kids dancing along to the song. The theme was inspired by Benson’s own son’s energetic reaction to the music found on the album.
Watch the video for “Happy Most Of The Time”
Brendan Benson’s fifth solo effort What Kind of World was warmly embraced by critics and fans, with the Los Angeles Times calling the album “as solid as its predecessors, with sparkling power-pop gems (“Light of Day”), fuzz-garage rave-ups (“Happy Most of the Time”) and a dreamy piano ballad (“Bad for Me”) that evokes early-’70s stuff by Todd Rundgren and Harry Nilsson.” Since the album’s release last year, Benson has focused his time on the continued expansion of his Readymade Records and Readymade Films endeavors.
SXSW Schedule and Readymade Records’ showcase:
Thursday, March 14th
2:30 PM @ The Stage on 6th (Paste Magazine Party)
10:00 PM @ Lake Travis (D’addario Private Party)
Friday, March 15th
Ready Made Records’ Showcase @ The Stage on 6th
8 PM: The Lost Brothers
9 PM: The Howlin’ Brothers
10 PM: Eric Burdon
11 PM: Cory Chisel & The Wandering Sons
Midnight: Brendan Benson
1 AM: Young Hines