Paloma Faith kicks off her 8-week reign as the next artist to watch on VEVO, the world’s leading all-premium music and entertainment platform. As the chosen artist for VEVO’s LIFT, they plan to spend time painting a detailed portrait of Paloma so listeners get a full immersion into her musical impact and cultural breadth.
VEVO prides itself on introducing emerging artists to a broader audience, and with LIFT fans will have the opportunity to get to know Paloma intimately through exclusive interviews, behind-the-scenes footage, video premieres and intimate live concerts on VEVO. More importantly, LIFT puts the power in the fans’ hands to break new artists like Paloma and to be a part of her team directly helping to spread the word on her music through social media interaction.
While Paloma Faith may be certified double-platinum in the UK, a favorite of Prince and a massive critical darling for the emotional anguish of her pop-soul and unique style, she has yet to release an album in the U.S. That changes December 4, 2012, as Epic Records releases Fall to Grace. Watch the video for her first single, “Picking Up The Pieces.”
Watch + Post |”Picking Up The Pieces”
Watch + Post | “Never Tear Us Apart” (INXS cover)
Leading up to the release Paloma will perform at “Live In The Vineyard,” a private music festival that takes place amidst the wineries in California’s Napa Valley, followed by a national U.S. tour starting in November. Just last month Paloma played her very first U.S. tour with a six city sold-out run taking her to New York, Los Angeles, San Francisco, Chicago, Washington D.C. and Boston.
Recently Paloma covered the INXS song “Never Tear Us Apart,” and the video is a hot taste of what the US has waiting for them. “I have always loved this song and I feel honored to sing it,” Faith said of the track.
About Paloma Faith and Fall To Grace:
Paloma Faith’s album, Fall To Grace, entered the official UK charts at #2 this past May. It has stayed in the top 20 ever since. It will be out in the US on December 03 via Epic Records. Recorded with the help of producers Nellee Hooper (Madonna, Massive Attack, Bjork) and Jake Gosling (Ed Sheeran), Faith takes the reins on Fall To Grace, moving away from the reference points that characterized her early music – Etta James, Billie Holiday – and guiding her compositions into a new realm of intimacy. The press is lauding the breakout performer and album, with The Sun dubbing Faith “compellingly unique,” and The Times loving her “big, hook-laden pop tunes,” while the BBC hailed the single “Picking Up The Pieces” as “a strident, string-laden mega-ballad.”
VEVO is the world’s leading all-premium music video and entertainment platform VEVO powers music videos on artist pages across Facebook, as well as syndicates to dozens of online sites, including AOL, BET, CBS Interactive Music Group (including Last.fm and MP3.com), Fuse.tv, Univision, Viacom Media Networks, Wenner Media and Yahoo! Music. Additionally, through a special partnership with YouTube, VEVO is accessible in over 200 markets, expanding the platform’s reach around the globe.