Prides to release ‘The Seeds You Sow’ 7″ and digital single Mar. 18

By on February 1, 2014


Innovative and infectious synthpop trio, Prides, will release The Seeds You Sow 7″ and digital single on March 18 in the U.S. The Line Of Best Fit has premiered the title track, which is also available to stream via SoundCloud. Prides just announced a spring tour which will include performances at the SXSW Music Festival as well as major U.S. cities including New York, Philadelphia, Boston and Washington, D.C. All shows are listed below.

The Glasgow based band of three, Prides, formed in 2013 out of the ashes of several local bands. They premiered on the internet last summer with their track “Out of the Blue” which lived on the top five of the Hype Machine. The bands unique sound attracted the attention of Island Records in the UK and Virgin Records in the US, who signed them to the labels. Stewart Brock sings and plays keyboards, Callum Wiseman is lead guitarist, plays keys and sings and Lewis Gardiner plays drums and is the bands producer.

The Seeds You Sow is an anthemic feel-good track with tumbling drums and repetitive chant-like vocals.


Stewart says, The Seeds You Sow is about realizing that the things that happen around you are a result of your own actions. It’s about realizing that the one you’re with isn’t the one, and the consequences that go with it. We wanted to make sure that it was loud, brave, and would grab people as soon as they heard it. The vocal hook is all about letting go, losing yourself, shouting as loud as you can, caution to the wind.


An addictive, dazzling track, electrifying live shows and a band with a voice, Prides are clearly a force to be reckoned with.


Prides Upcoming Tour Dates


03.11 – 03.15 – Austin, TX @ SXSW

03.16 – Dallas, TX @ Prophet Bar *

03.18 – Atlanta, GA @ Terminal West *

03.19 – Chapel Hill, NC @ Cat’s Cradle *

03.20 – Washington DC @ 9:30 Club *

03.21 – Boston, MA @ Sinclair *

03.23 – Philadelphia, PA @ The Church *

03.24 – Brooklyn, NY @ Rough Trade *

03.25 – New York City, NY @ Webster Hall *


*With RAC


For more info, please visit:


Author: DaveHHM

Dave Luttrull: Owner/Editor in Chief of Hellhound Music. Star Wars nerd, Gamer, Destiny homer, blogger, writer and lover of all things music.