CAN TAKE THE “IF” OUT OF GIFT, AND YOU CAN, TOO
Personalize a Digital Gift Card from Cracker Barrel for All the Stars on Your List
Lebanon, Tenn. (December 5, 2011) – For a great gift with no worries ‘if’ it will get there on time, ‘if’ it’s personal enough, or ‘if’ it’s something they can use, choose a Cracker Barrel Old Country Store® digital gift card. With these electronic versions of Cracker Barrel’s traditional plastic gift cards, you can add a personal message and photo, schedule delivery right down to the day and time, and even share it socially on Facebook. And now you can add an image of the Oak Ridge Boys, Wynonna Judd, or Jason Michael Carroll Cracker Barrel CD cover for the music lovers on your list.
“The Oak Ridge Boys are having lots of fun with Cracker Barrel’s digital gift cards,” said Joe Bonsall of The Oak Ridge Boys. “We go to crackerbarrel.com/store/gift-cards/ and order a digital gift card. This is where the fun begins. We then add a personal photo, or select the image of our CD cover, add a message, decide how much we want the card to be worth from $10.00 to $500.00, pick a delivery date, and we’re done. Our friends get the gift of the kind of good country cookin’ that we like to eat when we visit at Cracker Barrel or they can pick out something for themselves from Cracker Barrel’s store. And when they see a picture of our CD on the gift card, it’s a gentle reminder to listen to our music or to buy our CD, It’s Only Natural, which Cracker Barrel recently released through their exclusive music program for one of their friends. I love the way this works!”
Cracker Barrel’s digital gift cards with exclusive music program CD images also include Wynonna Judd and Jason Michael Carroll. Wynonna’s Love Heals CD debuted at #7 on the Billboard Magazine Top Country Albums chart in May 2010. Jason Michael Carroll’s Numbers CD was released in July 2011 with a compilation of songs about everyday life experiences, including “Alyssa Lies,” which reached #5 on the Billboard Country Chart from Carroll’s 2007 album.
About Cracker Barrel
Cracker Barrel Old Country Store provides a friendly home-away-from-home in its old country stores and restaurants. Guests are cared for like family while relaxing and enjoying real home-style food and shopping that’s surprisingly unique, genuinely fun and reminiscent of America’s country heritage…all at a fair price. The restaurant serves up delicious, home-style country food such as meatloaf and homemade chicken n’ dumplins as well as its made from scratch biscuits using an old family recipe. The authentic old country retail store is fun to shop and offers unique gifts and self-indulgences.
Cracker Barrel Old Country Store, Inc. (Nasdaq: CBRL) was established in 1969 in Lebanon, Tenn. and operates 608 company-owned locations in 42 states. Every Cracker Barrel unit is open seven days a week with hours Sunday through Thursday, 6 a.m. – 10 p.m., and Friday and Saturday, 6 a.m. – 11 p.m. For more information, visit crackerbarrel.com.